Ad: Gala Programme

I worked with the Foundation's Music Prizes team to create an ad for their October 2024 gala house programme that highlighted the Foundation's impact. I wanted to showcase a wide variety of the Foundation's priority areas, while maintaining a strong, unified identity that was easily recognizable.

Playing within the brand guidelines, I created an ad spread that stated the Foundation's purpose and highlighted the types of charities it supports. I designed an image banner that had some visual motion to guide the reader's eye through them all, to avoid being too overwhelming.

The ad was a hit with senior staff, and design elements used for the ad were used in future digital communications.